GDPR & Data Privacy
What is a CRM compliance strategy?
A CRM compliance strategy starts with understanding what a CRM system is and why it matters to your business. CRM stands for Customer Relationship Management. You can think of it as the heart of your customer relationships—a centralised platform that keeps track of every interaction, from contact details to purchase history. It allows you to personalise communications, manage relationships, and streamline your sales and marketing efforts. Managing all this data comes with a great deal of responsibility. A CRM compliance